WORX LANDROID
CONCEPT
ART DIRECTION & GRAPHIC DESIGN: Zach Brinson
This eye catching campaign came to life when I was tasked with getting homeowners to think about mowing differeny. Everyone loves the benefits of a nice lawn, but sometimes it’s just not enough to go through the hassle, so I showcased how it feels and looks to have the best of both worlds through a satisfying yet playful script font embossed into the lawn.